1plusX

1plusX empowers publishers and advertisers to take control of their first-party assets to drive business results. Their real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. 1plusX supports publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. 1plusX was acquired by TripleLift in March, 2022.